The UK’s biggest BBQ focussed Campaign, the market-leading National BBQ Week returns for its 21st time; 29th May – 4th June 2017
Without doubt the major force in the growth of BBQ culture in the UK since 1997, having been the ‘catalyst for growth in the BBQ market’* and ‘fundamental in changing consumer attitudes to BBQ’* National BBQ Week returns for a 20th time and will once again be looking to encourage even more Grill Thrills and Gastro Grilling, by ensuring that everyone; friends & families, retailers, pubs & clubs, streets & hotels fully embrace BBQ culture and really go for the grill! *Mintel & The Grocer
One of the UK’s Top 5 Awareness Weeks* & You Can Get Involved!
Consisting of a hi-profile media and social-media campaign with supporting mobile apps, promotions and in-store activity, the 21st National BBQ Week, one of the UK’s leading awareness weeks, will kick-start summer and the prime BBQ season and offers brands a brilliant Barbie opportunity to get involved in what has been the outstanding engine for growth in the BBQ market, having increased the market from 9 million BBQ occasions in 1997 to over 120 million Barbi’s in 2015 worth in the region of £1.3 billion.*PR Week